Advertising Agencies WV

 
Process Makes Perfect

Presidio Studios acknowledges there is more than one way to tie shoes, but whatever method used, if you always follow the same proven process your shoes will always remain tied no matter how fast you run or what obstacles you encounter. While the solution development process is infinitely more complex, the same principle applies.

Process = Repeatable Success

Our Proven Process

Explore
meet with client to discuss:
goals / scope / needs
assets and challenges
contacts budget constraints
summarize objectives and get client approval
generate estimate and negotiate relationship
assign presidio team
gather domain knowledge
research brand equity
engage in preliminary brainstorming
summarize findings and review

Solve
select technologies
prototype and storyboard concepts
draft style guidelines and look & feel
define detailed solution requirements
iteratively review requirements and prototypes
generate project plan / SOW and get client signoff
kick off project implementation and deliver work breakdown to presidio teams

Create
create roughs
QA (3 presidio staff)
present roughs to client
solicit changes / approval
test and QA changes (3 presidio staff)
get final client creative signoff
produce deliverable creative assets

Engineer
define information architecture
refine user interface definition from prototypes
initiate usability testing
define internal and external component interfaces
produce engineering architecture specifications
produce engineering test plan, acceptance test plan
produce detailed engineering project plan
write code, unit test and debug

Integrate
bring together creative and engineering assets
stage and test integrated product
prep production environment for launch
get client acceptance for launch

Launch
deliver assets and go live
archive / close project
review
provide post-launch support to client


 

 

 

 

 

 

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